Wednesday, October 20, 2010

Package Redesign

After going home for the weekend I've decided to redesign Shipyard's Pumpkin Ale six pack and bottle label. This is their current packaging:

I feel like this is a pretty boring label and box. Nothing really special going on for either design. I want to make it much more fun. A package I absolutely love is the Magic Hat Hex Ourtoberfest beer packaging (had trouble posting the picture on this so had to link). This package is fun and interesting and I think since its a seasonable beer its nice to stray away from their standard labels. I want to make it more of a scene on the package and to have fun with it. I plan on designing the six pack box, the labels on the bottle, and finally the bottle cap. 

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